-
-
Because patrons need more reasons to avoid cinemas. They already think we charge too much...then to pay to see even more ads. -
I dunno, premium prices should represent premium experiences... That model seems to be falling apart in the corporate chain offices. They at least should have carved out an exemption for their premium screens/rooms. If the streaming model has taught us anything, is that many people are in fact willing to pay a little extra to not be assaulted by ads.Comment
-
In hindsight, moving away from full screen curtains was probably the biggest industry mistake, it left this vaccum of an empty screen that had to be filled by something (and eventually ads). That "Platinum Slot" never existed before, would you open your curtain to an advertisement... hell no. (End Rant)Comment
-
As much as I don't like ads, I don't exactly understand the vitriol toward them when it comes to movies. After all, advertising is everywhere else, including places it didn't used to be. Go to Disney World, spend $150 per person for a day at Epcot, and you'll see Test Track, presented by Chevrolet, and you're forced to walk through a huge Chevy display on the way off the ride. Etc etc. Nobody avoids going to Disney because of sponsored attractions.
I think people who say they won't go to movies because of the ads are being either dishonest, or shortsighted. The ads aren't in the movie, after all. When they are, THEN there's a problem.
To me the biggest objection is the length of the pre-show, and ads between the trailers. I think there should be no ads once the showtime has passed and once the trailers have started. The last AMC movie I was at, they had ads mixed throughout the trailers, which I didn't like, but it didn't ruin the movie itself.
Here, we have an ad package, but it's only 4 minutes and it runs before the showtime.
When ads showed up on Netflix and Disney+, there was no outcry. People either embraced the ad-laden versions of Netflix and Disney+, or they paid up...and the majority apparently embraced the ads. So, what if we eliminated ads on certain shows but charged a couple bucks more per ticket for those shows, I wonder how well that would go over?Comment
- Welcome to the new Film-Tech Forums! The forum you are looking at is entirely new software. Because there was no good way to import all of the old archived data from the last 20 years on the old software, everyone will need to register for a new account to participate. To access the original forums from 1999-2019 which are now a "read only" status, click on the "FORUM ARCHIVE" link above. Please remember registering with your first and last REAL name is mandatory. This forum is for professionals and fake names are not permitted. To get to the registration page click here. Once the registration has been approved, you will be able to login via the link in the upper right corner of this page. Also, please remember while it is highly encouraged to upload an avatar image to your profile, is not a requirement. If you choose to upload an avatar image, please remember that it IS a requirement that the image must be a clear photo of your face. Thank you!
Tweet
Comment