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Author
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Topic: Boaty McBoatface
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Jonathan Worthing
Master Film Handler
Posts: 384
From: Hereford, UK
Registered: Apr 2001
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posted 03-29-2016 03:33 AM
This story made me smile all weekend
http://www.forbes.com/sites/trevornace/2016/03/27/boaty-mcboatface-internet-craze-priceless-publicity/#65bdf7b83b0f
The Story
You may have seen Boaty McBoatface in the news recently and it sparked you to do a bit of digging on Google GOOGL -0.17% to get the full story. After doing some research on Boaty McBoatface, you likely found yourself on the Natural Environmental Research Council (NERC) website. This is exactly what NERC wants you to do.
This story started when NERC opened an internet poll for naming suggestions on their brand new $287 million polar research vessel. Quickly, Boaty McBoatface rose to prominence, fueled by viral posts on the potential name of the British government’s newest research ship. Despite many comments and stories surrounding the merits of naming the ship Boaty McBoatface over more traditional names, one cannot deny the publicity this has provided to the NERC.
When James Hand offered his suggestion for the new ship’s name, he likely did not foresee the popularity it would soon garner. NERC has James, who is a public relations professional, to partially thank for their sudden popularity. Regardless of the final ship’s name, NERC has been given crucial and valuable publicity on a topic worthy of our attention.
Boaty McBoatface Brings Publicity To NERC
The popularity of the NERC poll, asking for recommendations to name the new UK ship, has led to a sudden spike in traffic to the site and searches in Google. Google Trends provides information on how many times a keyword was searched for in a relative sense compared to past months. This search information can be broken up into regions around the world, languages, etc. What you will notice in the screenshot below is that searches for “NERC” rose from a score of 32 in December of 2015 to a partial month score of 71 in March of 2016. Therefore, searches for NERC on Google rose over 100% in a matter of months, seemingly largely due to the popularity of Boaty McBoatface and their naming contest.
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Mitchell Dvoskin
Phenomenal Film Handler
Posts: 1869
From: West Milford, NJ, USA
Registered: Jan 2001
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posted 04-26-2016 12:38 PM
'Schoolie McSchoolface' proposed as new name for Texas elementary school
Fox News
quote: Fox News
From the same Internet that brought the public Boaty McBoatface comes… Schoolie McSchoolface?
After a school board in Austin, Texas voted to rename Robert E. Lee Elementary School, the district sought community input for the new name, KXAN reported.
The top nomination: Donald J. Trump Elementary (45 nominations).
Other candidates included: Adolph Hitler School for Friendship and Tolerance, Bleeding Heart Liberal Elementary, Boaty McBoatface Elementary School (of course), Hypothetical Perfect Person Memorial Elementary School and Schoolie McSchoolface. Also, Schooly McSchoolerson.
Though the Austin Independent School District asked for recommendations, its board members will have final say on the new name.
Apparently, idiocy is contagious.
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