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» Film-Tech Forum ARCHIVE   » Operations   » Ground Level   » The Problem of Shows After Midnight (Page 1)

 
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Author Topic: The Problem of Shows After Midnight
Sam King
Expert Film Handler

Posts: 120
From: Los Angeles, CA
Registered: Oct 2006


 - posted 03-16-2007 07:32 PM      Profile for Sam King   Email Sam King   Send New Private Message       Edit/Delete Post 
Ok, you probably all know the situation. It's the night before opening day of say, Ghost Rider. Sony has said no one can do 12:01 shows, ok that's fine. So we have a full day of shows on Opening day, ending with a late show at 12:30 AM. OK, so the ticket says GHOST RIDER 12:30 AM 2/16/07. Now WE all know that means the evening of Friday 2/16/07. But to a guests, it can look like the early morning of Friday 2/16/07, which is technically when we are closing down and leaving on Thursday night. So how do you handle this and make the guests not hate you???

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David Graves
Film Handler

Posts: 38
From: Cocoa, FL
Registered: Nov 2006


 - posted 03-16-2007 09:23 PM      Profile for David Graves   Email David Graves   Send New Private Message       Edit/Delete Post 
If you do your own ticketing on the internet, you can simply add 12:30am (Friday evening). Signage in the box office as well.

But in 4 years at a 2 million+ attended megaplex, I only had a single complaint about this, so I don't think this is really an issue for anyone except America's most retarded.

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Sam King
Expert Film Handler

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From: Los Angeles, CA
Registered: Oct 2006


 - posted 03-16-2007 11:16 PM      Profile for Sam King   Email Sam King   Send New Private Message       Edit/Delete Post 
Yea, it was really a problem last weekend. We opened 300 in IMAX. We have reserved seating in our IMAX. The 12:25 am show (Friday night late show) was totally sold out. We had about 20 guests come in with tickets to SATURDAY nights 12:25am late show and i had no seats to put them in and had to explain that even though their tickets say 12:25am on 3/9/07, the show they bought for was 24 hours away. They were not happy.

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Jarryd Beard
Expert Film Handler

Posts: 229
From: Hellertown, PA
Registered: Jul 2004


 - posted 03-17-2007 01:46 PM      Profile for Jarryd Beard   Email Jarryd Beard   Send New Private Message       Edit/Delete Post 
We had a very similar situation with Fandango. We had a 12:15am show Friday night. However, because Fandango listed the show as 12:15 3/9, some thought it was a Thursday night late show and showed up a day early. Technically, they're correct based upon that listing. However, on the Fandango page, this 12:15 show was listed AFTER the 7:00 and 9:45 shows. The part that upset me was the clarification Fandango provided after the tickets were purchased. Only after you buy tickets and bring up the confirmation page does it put "12:00am Fri 3/9/07 (late Friday night)." If this disclaimer was used from the beginning, we would have avoided several confused customers.

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Caleb Johnstone-Cowan
Jedi Master Film Handler

Posts: 593
From: London, UK
Registered: Mar 2006


 - posted 03-17-2007 07:50 PM      Profile for Caleb Johnstone-Cowan   Email Caleb Johnstone-Cowan   Send New Private Message       Edit/Delete Post 
Don't know about the US, but it is so rare in the UK for there to be a Thursday late show that if someone turned up it would be through their lack of common sense.

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Bill Enos
Film God

Posts: 2081
From: Richmond, Virginia, USA
Registered: Apr 2000


 - posted 03-18-2007 07:37 PM      Profile for Bill Enos   Email Bill Enos   Send New Private Message       Edit/Delete Post 
To me 2/16/07 is Friday morning, just past Thursday midnite. If you intend the show to be just after midnite Friday, then there is NO question about it being 2/17, Check it, the days of the week officially change at midnight, if it were in court there would be no discussion.

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Jarryd Beard
Expert Film Handler

Posts: 229
From: Hellertown, PA
Registered: Jul 2004


 - posted 03-18-2007 08:06 PM      Profile for Jarryd Beard   Email Jarryd Beard   Send New Private Message       Edit/Delete Post 
Just by looking at the last two posts, one can see the confusion. Both Caleb and Bill make interesting points. Although, in the United States, Thursday midnight shows are becoming more and more common for the big blockbusters.

I called the Fandango service number and asked why the clarifying statement was made only after the tickets were purchased. I didn't get much of an answer. Even though Fandango claims to give no refunds, apparently they will under correct circumstances (they prefer for the individual theatres issue the refund). Maybe enough complaints and demands for refunds directly from Fandango will make them consider making the change in the future.

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Mike Blakesley
Film God

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From: Forsyth, Montana
Registered: Jun 99


 - posted 03-18-2007 08:33 PM      Profile for Mike Blakesley   Author's Homepage   Email Mike Blakesley   Send New Private Message       Edit/Delete Post 
The U.S. ought to start a new thing whereby the day of the week doesn't change until 3:00 AM, after the bars are closed. That'd solve this problem.

What the hell, we've managed to keep the Metric System out, this should be a piece of cake.

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Frank Angel
Film God

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From: Brooklyn NY USA
Registered: Dec 1999


 - posted 03-19-2007 08:04 AM      Profile for Frank Angel   Author's Homepage   Email Frank Angel   Send New Private Message       Edit/Delete Post 
Use military time. But trust me, plenty of people wouldn't know what the hell 00:30 means, but legally, you'd be able to laugh at them.

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Mark Hajducki
Jedi Master Film Handler

Posts: 500
From: Edinburgh, UK
Registered: May 2003


 - posted 03-19-2007 09:37 AM      Profile for Mark Hajducki   Email Mark Hajducki   Send New Private Message       Edit/Delete Post 
quote: Caleb Johnstone-Cowan
it is so rare in the UK for there to be a Thursday late show
I think some cinemas have tried Thursday late shows for big new releases, however I don't think they get good numbers.

quote: Mike Blakesley
The U.S. ought to start a new thing whereby the day of the week doesn't change until 3:00 AM, after the bars are closed. That'd solve this problem.
I think that would become more confusing (besides for 3 weeks of the year the bars here stay open until 5:00.

It would be easier to just keep counting up so midnight would be 24:00 (as well as 00:00), 25:00 until close of business at which point the time goes back to normal.

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Christopher Meredith
Expert Film Handler

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From: Jackson, MS, USA
Registered: Apr 2006


 - posted 03-19-2007 10:36 AM      Profile for Christopher Meredith   Author's Homepage   Email Christopher Meredith   Send New Private Message       Edit/Delete Post 
It's really an issue of legal date versus business date. If the tickets were changed to read 2/17/07 12:45, that would confuse the theater personnel, particularly in large corporate chains. You'd have tickets with two different dates printed on them for the same business day. Yuck.

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Bill Enos
Film God

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From: Richmond, Virginia, USA
Registered: Apr 2000


 - posted 03-19-2007 09:16 PM      Profile for Bill Enos   Email Bill Enos   Send New Private Message       Edit/Delete Post 
Without an AM or PM indication it would have to be 12:45, just past noon as without those it must be on a 24 hr system.

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David Stambaugh
Film God

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From: Eugene, Oregon
Registered: Jan 2002


 - posted 03-21-2007 01:05 PM      Profile for David Stambaugh   Author's Homepage   Email David Stambaugh   Send New Private Message       Edit/Delete Post 
Heh. Looks like this problem can occur with noon shows too.

Link to live opera showtimes in Plano & Dallas TX

Cinemark Tinseltown USA Plano
3800 Dallas Parkway, Plano, 972-665-2222
Saturday, March 24: 12:30 p.m.

UA Galaxy 10
11801 McCree Road, Dallas, 800-326-3264
Saturday, March 24: 12:30 a.m.

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Scott Jentsch
Phenomenal Film Handler

Posts: 1061
From: New Berlin, WI, USA
Registered: Apr 2003


 - posted 03-23-2007 04:18 PM      Profile for Scott Jentsch   Author's Homepage   Email Scott Jentsch   Send New Private Message       Edit/Delete Post 
We consider all movies starting before 2am to be part of the previous day, so that a 12:01am show on 3/23 would actually appear on the showtimes for 3/22.

We've been doing this for several years (since the practice of doing midnight shows for first-run movies gained in popularity). I've never heard any complaints of people showing up on the wrong day, as I would imagine that most people know what's going on and can figure it out.

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Steve Guttag
We forgot the crackers Gromit!!!

Posts: 12814
From: Annapolis, MD
Registered: Dec 1999


 - posted 03-23-2007 05:04 PM      Profile for Steve Guttag   Email Steve Guttag   Send New Private Message       Edit/Delete Post 
I've never heard of "Theatre time" where a theatre can just change how time is read to suit their business needs. How stupid. The time is the time, it isn't a negotiated thing (except on this daylight savings time thingy they felt the need to mess with). If you want to close your business day other than at 12 Midnight, that should be an internal thing and not be part of what a customer would see. For theatres, the business week is Friday-Thursday but that has no affect on how the customer perceives the weekend...their week is still Sunday-Saturaday...the same can and should hold true for a theatre's business day.

Steve

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