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» Film-Tech Forum ARCHIVE   » Operations   » Ground Level   » The Return of the Roadshow (to NYC at least) (Page 1)

 
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Author Topic: The Return of the Roadshow (to NYC at least)
Mark Ogden
Jedi Master Film Handler

Posts: 943
From: Little Falls, N.J.
Registered: Jun 99


 - posted 11-22-2005 03:48 PM      Profile for Mark Ogden   Email Mark Ogden   Send New Private Message       Edit/Delete Post 
In a throwback to 40 years ago, the Clearview Ziegfeld, the largest of the dwindling number of single screen theatres in New York City, will open The Producers as an exclusive engagement on 12/16, and charge a higher ticket price. Seats will go for $12.50 until 12/25, when they will revert to the already barely worth-it regular price of $10.75.

Members who were around in the 1960s will remember this as a version of the old “roadshow” scheme, booking a film that's perceived to be a major epic at a single venue and creating an “event” around it with higher prices for the exclusiveness. Gonna be interesting to see who goes for it. Not me!

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Eric Hooper
Jedi Master Film Handler

Posts: 532
From: Fort Worth, TX, USA
Registered: May 2003


 - posted 11-22-2005 03:50 PM      Profile for Eric Hooper   Email Eric Hooper   Send New Private Message       Edit/Delete Post 
Hmmmm....

I like the idea!

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Steve Guttag
We forgot the crackers Gromit!!!

Posts: 12814
From: Annapolis, MD
Registered: Dec 1999


 - posted 11-22-2005 07:53 PM      Profile for Steve Guttag   Email Steve Guttag   Send New Private Message       Edit/Delete Post 
Gonna run it in 70mm? Hmmmmm? Now that would be a true Roadshow.

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Bobby Henderson
"Ask me about Trajan."

Posts: 10973
From: Lawton, OK, USA
Registered: Apr 2001


 - posted 11-22-2005 10:21 PM      Profile for Bobby Henderson   Email Bobby Henderson   Send New Private Message       Edit/Delete Post 
It might look decent as a 70mm blowup -cinematography was true anamorphic.

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Jonathan M. Crist
Jedi Master Film Handler

Posts: 531
From: Hershey, PA, USA
Registered: Apr 2000


 - posted 11-22-2005 11:35 PM      Profile for Jonathan M. Crist   Email Jonathan M. Crist   Send New Private Message       Edit/Delete Post 
A "Roadshow Engagement' traditionally and historically meant reserved seats.

I don't believe the Zeigfeld is doing reserve seats for The Producers. All it seems to be is a limited first run exclusive engagement (for which they are charging a premium ticket price). In other words....just another excuse to jack up the ticket prices!

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Bobby Henderson
"Ask me about Trajan."

Posts: 10973
From: Lawton, OK, USA
Registered: Apr 2001


 - posted 11-23-2005 12:57 AM      Profile for Bobby Henderson   Email Bobby Henderson   Send New Private Message       Edit/Delete Post 
It's been awhile since I've looked at the NY Times stack ads, but in recent years the Ziegfeld listings in stack ads have noted "reserved seating."

IMHO, reserved seating in theaters sucks. I think it's only fair that those who get to the theater first get first dibs on the best seats. I'd be pissed to get to the theater 30 minutes early, well ahead of the crowd only to get a ticket that shoves me off to the side. And then some asshole who shows up when the movie is in the first act gets one of the "sweet spot" seats in the center of the room. Bah!

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Steve Guttag
We forgot the crackers Gromit!!!

Posts: 12814
From: Annapolis, MD
Registered: Dec 1999


 - posted 11-23-2005 06:19 AM      Profile for Steve Guttag   Email Steve Guttag   Send New Private Message       Edit/Delete Post 
Bobby,

If the theatre advertised "General Seating" and you were treated that way, I'd agree...but if a theatre advertised "reserved seating" then that is just your own dumb fault. Large venues that have their seats numbered always have the option of "Hard Tickets" to denote where one sits...and even to charge by the location of the seat.

At the Uptown, we have the even numbered seats, odd numbered seats and the "100s" seats. The "100s" were the middle sections, the evens and odds were the left and right sections. Depending on the event, there were indeed hard tickets or general admission.

It is kinda like Southwest Airlines using general admission and it is first come, first served (sucks on a connecting flight where you have little to no control on your arrival time) versus assigned seats on most every other airline...where you know you have your seat and where you will be sitting. This is the chief reason I don't fly Southwest.

I would pay more for a hard ticket theatre. But, for the most part, unless the attraction was hot, you couldn't fill the theatre with hard tickets most of the time, thus general admission.

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Paul Gordon
Jedi Master Film Handler

Posts: 580
From: Ottawa, Ontario, Canada
Registered: Aug 2005


 - posted 11-23-2005 07:16 AM      Profile for Paul Gordon   Author's Homepage   Email Paul Gordon   Send New Private Message       Edit/Delete Post 
Why the Producers? King Kong would be a better get for the roadshow scam. Maybe play the 30's version and the new one.

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David Stambaugh
Film God

Posts: 4021
From: Eugene, Oregon
Registered: Jan 2002


 - posted 11-23-2005 09:54 AM      Profile for David Stambaugh   Author's Homepage   Email David Stambaugh   Send New Private Message       Edit/Delete Post 
When I was stationed in Bangkok Thailand in the early 70s, all the larger movie theaters (single screens) sold hard tickets. They also had multiple price levels, depending on the location of the seats. When you bought your tickets you pointed at a seating chart to select the exact seats you wanted and the price you'd be paying.

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Paul Linfesty
Phenomenal Film Handler

Posts: 1383
From: Bakersfield, CA, USA
Registered: Nov 1999


 - posted 11-23-2005 12:23 PM      Profile for Paul Linfesty   Email Paul Linfesty   Send New Private Message       Edit/Delete Post 
Wonder if the Ziegfeld is actually going to use their curtains instead of on-screen advertising for the week?

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Eric Hooper
Jedi Master Film Handler

Posts: 532
From: Fort Worth, TX, USA
Registered: May 2003


 - posted 11-23-2005 02:03 PM      Profile for Eric Hooper   Email Eric Hooper   Send New Private Message       Edit/Delete Post 
According to Filmjerk

quote:
Single screen exclusive engagements in Chicago, Los Angeles, New York City, San Francisco and Toronto

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Ben Wales
Jedi Master Film Handler

Posts: 602
From: Southampton. England
Registered: Jul 99


 - posted 11-23-2005 06:17 PM      Profile for Ben Wales   Email Ben Wales   Send New Private Message       Edit/Delete Post 
I hope the Ziegfeld will use the Tabs/Curtains and also better lighting as I watched a screening of "Star Wars EP1" in 2000 and was not impressed with the white Halo lighting and poor Presentation at this Theatre.

The (Premire/Roadhouse) cinemas in the West End at London were at the time far better than the Ziegfeld, Shame, I expect this Theatre was qute a place in it's hey days.

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Martin Brooks
Jedi Master Film Handler

Posts: 900
From: Forest Hills, NY, USA
Registered: May 2002


 - posted 11-23-2005 06:34 PM      Profile for Martin Brooks   Author's Homepage   Email Martin Brooks   Send New Private Message       Edit/Delete Post 
Your comments on the Ziegfeld puzzle me. While I didn't see Star Wars there, I have NEVER been to a presentation at the Ziegfeld where they didn't use the curtains. Even when they show ads, they close the curtains after the ads and trailers, even if it's only for a few seconds, then open them again for the main attractions.

I have NEVER been to a bad presentation at the Ziegfeld. It was certainly better in the old days, when they always played films exclusively and they frequently brought in special equipment for a given film, but it's never been bad.

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Mark Ogden
Jedi Master Film Handler

Posts: 943
From: Little Falls, N.J.
Registered: Jun 99


 - posted 11-24-2005 10:02 PM      Profile for Mark Ogden   Email Mark Ogden   Send New Private Message       Edit/Delete Post 
quote: Ben Wales
the white Halo lighting and poor Presentation at this Theatre.
Clearly, Ben, you've mistaken another theatre for the Ziegfeld. There is no white halo lighting present in the auditorium.

I was just there this afternoon to see Rent. They still use the curtains as noted above, after the slide ads they close both the title curtain and the main traveller, then reopen them again after about 15 seconds for the rolling stock ads and the trailers. The trailer for The Producers, by the way, was met with stone silence from the audience of about 800. Not a good sign. The presentation was very good, but their scope lens either needs to be collimated or replaced, there was a very slight but still noticiable fall-off in sharpness screen right, for about the last 10' of a 54' screen.

I've got a feeling that they won't be giving up the ads for the Producers engagement. My understanding is that they claim a weekly house nut of nearly $60,000. Lotta scratch for a single.

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William Hooper
Phenomenal Film Handler

Posts: 1879
From: Mobile, AL USA
Registered: Jun 99


 - posted 11-25-2005 06:40 AM      Profile for William Hooper   Author's Homepage   Email William Hooper   Send New Private Message       Edit/Delete Post 
On the other hand, he does correctly mention that SW EP1 was running at the Zeigfeld in 2000 (in murky lo-res digital). I was there for the last show, & also seem to recall that curtains were not used.

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