Film-Tech Forum ARCHIVE: Cinemark Selling Theatres?

my profile | my password | search | faq & rules | forum home

»	Film-Tech Forum ARCHIVE » Operations » Ground Level » Cinemark Selling Theatres?

Author

Topic: Cinemark Selling Theatres?

Mark Lensenmayer
Phenomenal Film Handler

Posts: 1605
From: Upper Arlington, OH
Registered: Sep 1999

posted 07-18-2000 07:45 AM

Does anyone know about Cinemark selling off some of its theatres in the central Ohio area?

The four local houses have removed all mentions of Cinemark from theatres and ads. No changes in management as far as I can tell.

Cinemark is the weakest of the chains in this area, with 4 locations. The sub-run seems to do the most business.

Mark L.

| IP: Logged

Ethan Harper
E-dawggg!!!

Posts: 325
From: Plano, TX, USA
Registered: May 2000

posted 07-18-2000 12:29 PM

Cinemark is selling all of its sub runs out here as well. Cinemark is huge out here though considering that their world headquarters is right next door to their old flagship theater where i use to work. The rumor is, that cinemamrk is still going to stay cinemark but i heard (though it migh not even be true, there have been rumors before) the owner is stepping down. dont quote me on that one though.

------------------
--"That's my story and i'm sticking to it!"--

| IP: Logged

Mark Lensenmayer
Phenomenal Film Handler

Posts: 1605
From: Upper Arlington, OH
Registered: Sep 1999

posted 07-19-2000 07:03 AM

Some additional information from the newspaper today (credit to Frank Gabrenya, Columbus Dispaatch).

Cinemark is looking at 15-20 money losing operations around the country. They will be individually evaluated by a team from the main office (hope none of them are Psyclos!)

What no one is explaining is why the Cinemark name has been removed from all advertising. Cinemark has no comment on that.

If I were them, I'd close the 3 first run houses and keep the sub-run open. It really packs in the people, especially on Tuesday 50 cent admission night. I was there last week to see WHERE THE HEART IS and the 7:25 screening was packed. With the 50 cent admission, people just come to the movies and decide what to see when they get there. For 50 cents, you really can't lose much.

Mark L.

| IP: Logged

Dave Williams
Wet nipple scene

Posts: 1836
From: Salt Lake City, UT, USA
Registered: Jan 2000

posted 08-01-2000 01:52 AM

It is true that Cinemark is dumping theaters. One right next door to me they are trying to dump. they have 10 years left on thier lease, and it runs them about 18 grand a month. They are NOT making that much. We have considered assuming the building, assuming that we can renegotiate the lease down a bit. Otherwise they have NO takers. Most of the theater chains are in BIG trouble right now.

dave

| IP: Logged

Mark Lensenmayer
Phenomenal Film Handler

Posts: 1605
From: Upper Arlington, OH
Registered: Sep 1999

posted 08-06-2000 12:16 PM

Well, this story continues to get weird. Local critics tried to find out just what was going on from Cinemark corporate. After getting the run around for awhile, they finally reached a spokesman who said that these were underperforming theatres, and they were being evaluated. My favorite comment is that they removed the name CINEMARK from the advertising so they could save money by using less space. The ads look the same size to me! Anyway, they still accept Cinemark passes, so they must be Cinemark theatres. My guess is that 3 of the 4 will close, and the fairly successful sub-run will stay open.

We'll soon see.

Mark L.

| IP: Logged

Mark Lensenmayer
Phenomenal Film Handler

Posts: 1605
From: Upper Arlington, OH
Registered: Sep 1999

posted 08-14-2000 08:49 AM

Now, another weird turn. A local paper reported this week that all of the telephone numbers in the new ads are incorrect. So, when you call a theatre for time, you are told the number is disconnected!

Cinemark promised to go over these theatres with a "fine-tooth comb". Looks like the comb wasn't fine enough.

I get the feeling Cinemark would just like to see these places just go away.

Mark L.

| IP: Logged

Stephen Jones 1
Film Handler

Posts: 62
From: Tulsa, OK, USA
Registered: Aug 1999

posted 08-25-2000 03:45 AM

Our theatre received an email from Corporate about the selling of certain theatres. In our region they all seemed to be dollar houses. From what I understand, Cinemark still owns a portion of these theatres but will not be operating them. They are to transfer all Cinemark uniforms, cups, bags, and other Cinemark items and will be replaced with generics. Here in Little Rock, the dollar house has been seperated from our ad, so it won't be associated with Cinemark.

| IP: Logged

Jim Ziegler
Jedi Master Film Handler

Posts: 753
From: West Hollywood, CA
Registered: Jul 99

posted 08-25-2000 04:04 AM

You got an email.. They never sent us an email.. (grumble grumble grumble)...

| IP: Logged

All times are Central (GMT -6:00)

Printer-friendly view of this topic

The Film-Tech Forums are designed for various members related to the cinema industry to express their opinions, viewpoints and testimonials on various products, services and events based upon speculation, personal knowledge and factual information through use, therefore all views represented here allow no liability upon the publishers of this web site and the owners of said views assume no liability for any ill will resulting from these postings. The posts made here are for educational as well as entertainment purposes and as such anyone viewing this portion of the website must accept these views as statements of the author of that opinion and agrees to release the authors from any and all liability.