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» Film-Tech Forum ARCHIVE   » Operations   » Digital Cinema Forum   » Kodak introducing Laser Projection (Page 1)

 
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Author Topic: Kodak introducing Laser Projection
John Rizzo
Film Handler

Posts: 37
From: Demarest, NJ, USA
Registered: May 2002

- posted 09-17-2010 05:55 PM      Profile for John Rizzo   Email John Rizzo   Send New Private Message       Edit/Delete Post 
Does this mean theaters will have to Trash their DLPs????

Demonstrations of KODAK Laser Projection Technology will take place September 30, October 7, and October 15. Request an invite at http://motion.kodak....nology/Contact/

Eastman Kodak Company announced today that it has developed revolutionary laser projection technology that delivers both 2D and bright 3D images within today's stringent technical standards for digital motion picture presentation. Kodak is currently demonstrating a prototype projector incorporating the KODAK Laser Projection Technology to key industry leaders.

"So far, reaction has been tremendous," said Les Moore, Kodak's chief operating officer for Digital Cinema. "In addition to producing a wide range of colors, the KODAK Laser Projection Technology offers wide dynamic range, deep blacks, and a bright 3D image display. I think people see this technology as a potential game-changer for digital projection."

According to Moore, the KODAK Laser Projection Technology is a key ingredient to potential improvements in digital cinema picture quality for future movie-goers. This technology offers the potential for a reduction in total cost of ownership through a cost-conscious design, combined with the efficiencies gained through using laser illumination systems including, lower energy consumption and the anticipated long lifetime of lasers.

Kodak is currently in discussions with potential licensing partners to commercialize a projector product using the KODAK Laser Projection Technology.

Kodak has invited industry participants to a series of demonstrations of the projector at the company's in-house theater, Theater on the Ridge, located in Rochester, NY. For more information about Kodak's 3D laser projector and technology demonstrations, please visit http://www.kodak.com...aserprojection.

"Kodak continues to be a leader in the entertainment industry," said Kim Snyder, president, Entertainment Imaging, Kodak. "We're driving revolutionary improvements in digital cinema projection technology that can significantly improve the theatrical experience for the moviegoer - especially in 3D - the range of available tones and colors for the creative community, and the cost of ownership for the exhibitor."

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Lyle Romer
Phenomenal Film Handler

Posts: 1400
From: Davie, FL, USA
Registered: May 2002

- posted 09-17-2010 07:51 PM      Profile for Lyle Romer   Email Lyle Romer   Send New Private Message       Edit/Delete Post 
I guess this probably should be in straight to video but....

Does anybody know if the projector they are demonstrating is 4k? Also, what refresh rate do they use? I assume it is a scanned display so it doesn't display the entire frame simultaneously like DLP or SXRD.

Also, what do they mean by 3D built in? Does that mean they switch the polarity of the lasers between frames? If so, I guess that eliminates the light loss of filtering the polarity. You still have the loss in the glasses.

Anyway, at least from what I can find details are a little bit sketchy right now but I'm interested to learn more.

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Mark Gulbrandsen
Resident Trollmaster

Posts: 16657
From: Music City
Registered: Jun 99

- posted 09-17-2010 10:13 PM      Profile for Mark Gulbrandsen   Email Mark Gulbrandsen   Send New Private Message       Edit/Delete Post 
Now you all know the reason that Kodak abandoned their D-Cinema server.

There has been mention of another laser based light engine mentioned on Linkedin recently that is operational. I can almost bet that Imax is going to blow right past 4K DLP and go directly to the laser based system.

BTW... Sony built a few prototype laser based projectors a number of years back and reports are that it looked pretty good. No mention of what the rez was on that system.

Mark

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Monte L Fullmer
Film God

Posts: 8367
From: Nampa, Idaho, USA
Registered: Nov 2004

- posted 09-18-2010 12:49 AM      Profile for Monte L Fullmer   Email Monte L Fullmer   Send New Private Message       Edit/Delete Post 
Let's try it this way since those links were nonfunctioning...

Linky-Linky

quote:
ROCHESTER, NEW YORK, September 16 - Eastman Kodak Company announced today that it has developed revolutionary laser projection technology that delivers both 2D and bright 3D images within today's stringent technical standards for digital motion picture presentation. Kodak is currently demonstrating a prototype projector incorporating the KODAK Laser Projection Technology to key industry leaders.

"So far, reaction has been tremendous," said Les Moore, Kodak's chief operating officer for Digital Cinema. "In addition to producing a wide range of colors, the KODAK Laser Projection Technology offers wide dynamic range, deep blacks, and a bright 3D image display. I think people see this technology as a potential game-changer for digital projection."

According to Moore, the KODAK Laser Projection Technology is a key ingredient to potential improvements in digital cinema picture quality for future movie-goers. This technology offers the potential for a reduction in total cost of ownership through a cost-conscious design, combined with the efficiencies gained through using laser illumination systems including, lower energy consumption and the anticipated long lifetime of lasers.

Kodak is currently in discussions with potential licensing partners to commercialize a projector product using the KODAK Laser Projection Technology.

Kodak has invited industry participants to a series of demonstrations of the projector at the company's in-house theater, Theater on the Ridge, located in Rochester, NY. For more information about Kodak's 3D laser projector and technology demonstrations, please visit www.kodak.com/go/laserprojection.

"Kodak continues to be a leader in the entertainment industry," said Kim Snyder, president, Entertainment Imaging, Kodak. "We're driving revolutionary improvements in digital cinema projection technology that can significantly improve the theatrical experience for the moviegoer - especially in 3D - the range of available tones and colors for the creative community, and the cost of ownership for the exhibitor."

About Kodak's Entertainment Imaging
Kodak's Entertainment Imaging Division is the world-class leader in providing film, digital and hybrid motion imaging products, services, and technology for the television, feature film, commercial, music video, documentary, and exhibition industries. For more information on Kodak's motion picture division, visit www.kodak.com/go/motion, with links to ongoing podcasts and blogs on products and services from Kodak.
-Monte

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Stephen Furley
Film God

Posts: 3059
From: Coulsdon, Croydon, England
Registered: May 2002

- posted 09-18-2010 07:26 AM      Profile for Stephen Furley   Email Stephen Furley   Send New Private Message       Edit/Delete Post 
There was a laser projection system at Expo 70; wasn't the first IMAX there as well? I don't know a great deal about it, but it was featured on the 'Tomorrow's World' television programme at the time, and in a book which they published. Main problems then were said to be low brightness and short life of the suitable lasers which were available at that time. How far the technology has progressed in 40 years I don't know, but it's not a new idea.

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Frank Angel
Film God

Posts: 5305
From: Brooklyn NY USA
Registered: Dec 1999

- posted 09-18-2010 05:17 PM      Profile for Frank Angel   Author's Homepage   Email Frank Angel   Send New Private Message       Edit/Delete Post 
Well, if this allows 3D to have bright, rich color images, that surely will be a game-changer for those directors who say they don't like to shoot 3D because of the dim presentation.

And if they can turn out a projector with this technology that is cheaper than DLP based units and saves $$ on the light source compared to conventional engines, then that REALLY will impact the direction of digital.

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Martin McCaffery
Film God

Posts: 2481
From: Montgomery, AL
Registered: Jun 99

- posted 09-19-2010 10:02 AM      Profile for Martin McCaffery   Author's Homepage   Email Martin McCaffery   Send New Private Message       Edit/Delete Post 
And if they can multi-purpose the lasers to zap chattering idiots in the audience and numbskulls with their cell phone, then I'll be one of the first to sign on! [evil]

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Mike Olpin
Chop Chop!

Posts: 1852
From: Dallas, TX
Registered: Jan 2002

- posted 09-19-2010 10:32 AM      Profile for Mike Olpin   Email Mike Olpin   Send New Private Message       Edit/Delete Post 
Mitsubishi has a laser based projection television. It's hella expensive, but supposedly looks amazing and never needs a new bulb.

http://laservuetv.com/

Could you imagine the implications of any commercial projection system that doesn't need regular bulbs changes???

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Tony Bandiera Jr
Film God

Posts: 3067
From: Moreland Idaho
Registered: Apr 2004

- posted 09-19-2010 12:54 PM      Profile for Tony Bandiera Jr   Email Tony Bandiera Jr   Send New Private Message       Edit/Delete Post 
Great, now we have yet another projection system entering the fray. [Roll Eyes]

I have no doubt that Kodak can do it right, but what about the rated lifetime on the lasers? How easy is it to change/repair them or whatever "light engine/imager" is used? What about power consumption/cooling requirements as opposed to [dlp] ?

How much is this marvel of technology gonna cost?

What resolution can it support?

And what about the theatres that already have DLPs?

I've said it before, this industry seems hell-bent on self-destruction.

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Manny Knowles
"What are these things and WHY are they BLUE???"

Posts: 4247
From: Bloomington, IN, USA
Registered: Feb 2002

- posted 09-19-2010 01:00 PM      Profile for Manny Knowles   Email Manny Knowles   Send New Private Message       Edit/Delete Post 
What's the screen count for digital now? Does anybody have data on what % saturation we're at now??

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Frank Angel
Film God

Posts: 5305
From: Brooklyn NY USA
Registered: Dec 1999

- posted 09-19-2010 01:15 PM      Profile for Frank Angel   Author's Homepage   Email Frank Angel   Send New Private Message       Edit/Delete Post 
quote: Tony Bandiera Jr
And what about the theatres that already have DLPs?
Seems like some chains may have jumped on that digital roll-out just a wee-bit too soon, eh? It will be interesting to see which of those gun-ho digevangelists hot shots that headed the rush to the 2K DLP intalls has to go up to the corporate penthouse and commit Hari-Kari.

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Carsten Kurz
Film God

Posts: 4340
From: Cologne, NRW, Germany
Registered: Aug 2009

- posted 09-19-2010 03:00 PM      Profile for Carsten Kurz   Email Carsten Kurz   Send New Private Message       Edit/Delete Post 
Well, did 70mm render all 35mm screens obsolete? Did DLP render 35mm obsolete?

'Laser Projektion' may be nice as a marketing keyword if everyone around has digital or 4k, but then early DLP adopters already had the chance for large 3D related profits.

Aside from that - laser projector designs are not new, there are a few companies making them. First there has to be a manufacturer that is able to kickstart them into the cinema market. That can take years. Will DLP sales be on hold during that period? Certainly not. With a limited number of screens worldwide - any fundamental investment in the D-Cinema market carries quite a risk.
A large part of that market is already agreed upon for the next 2 years.
Currently I only see a chance for additional players in that market if they are able to reduce initial cost fundamentally to get the smaller houses into the boat.

- Carsten

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Steve Guttag
We forgot the crackers Gromit!!!

Posts: 12814
From: Annapolis, MD
Registered: Dec 1999

- posted 09-19-2010 05:19 PM      Profile for Steve Guttag   Email Steve Guttag   Send New Private Message       Edit/Delete Post 
Right now...there are about 10,000-11,000 screens out of 37,000 (USA figures only) digital but that is changing...by 2012, based on commitments of some of the big boys...that should increase to about 15,000 screens, give or take a thousand. Independents will likely contribute to that number as we have only installed in independent screens, thus far. So as a percentage...we are around 25% now and going to be closer to 50% within 2-years...if things continue at their present pace.

As for lasers...that would help LCOS the best as it would give them a significant light advantage.

Steve

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Alan Gouger
Jedi Master Film Handler

Posts: 501
From: Bradenton, FL, USA
Registered: Jul 2000

- posted 09-30-2010 11:48 AM      Profile for Alan Gouger   Author's Homepage   Email Alan Gouger   Send New Private Message       Edit/Delete Post 
This projector is DLP based. Here are some pictures.
http://www.heise.de/newsticker/bilderstrecke/bilderstrecke_1099449.html?back=1099359

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Monte L Fullmer
Film God

Posts: 8367
From: Nampa, Idaho, USA
Registered: Nov 2004

- posted 09-30-2010 12:51 PM      Profile for Monte L Fullmer   Email Monte L Fullmer   Send New Private Message       Edit/Delete Post 
The two picts from the site above....

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