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Author Topic: AMC's digital preshow
Charles Everett
Phenomenal Film Handler

Posts: 1470
From: New Jersey
Registered: May 2001


 - posted 05-18-2003 01:56 PM      Profile for Charles Everett   Email Charles Everett   Send New Private Message       Edit/Delete Post 
Regal has been rolling out its digital preshow called "The Twenty". The AMC Empire in NYC has expanded its preshow to run more or less like "The Twenty".

At the Empire the preshow uses slides in a digital format developed by NCN and Boeing. This has been the case since the theater opened 3 years ago. When showtime comes, the digital system switches to another digital format for 2-3 video snippets followed by rolling-stock adverts. As this segment ends the booth starts the 35mm projector. Snipes, trailers and feature run as usual.

Yesterday part of this system broke down and nearly caused a show to start late. When it came time to switch from slides to video snippets/rolling stock, the screen went black for a good 2-3 minutes. I had to run out to alert the floor staff. The digital system came back on with sound but no image. After about 30 seconds the booth overrode the digital system and got the trailers on screen.

At least I got to see the feature (The Dancer Upstairs) without any rolling stock.

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Darryl Spicer
Film God

Posts: 3250
From: Lexington, KY, USA
Registered: Dec 2000


 - posted 05-18-2003 10:37 PM      Profile for Darryl Spicer     Send New Private Message       Edit/Delete Post 
You just witnessed crap in action. [Big Grin]

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Mark Gulbrandsen
Resident Trollmaster

Posts: 16657
From: Music City
Registered: Jun 99


 - posted 05-18-2003 11:42 PM      Profile for Mark Gulbrandsen   Email Mark Gulbrandsen   Send New Private Message       Edit/Delete Post 
Charles,
In the past you've admitted to reading SLC's Desert News...now you admit to ACTUALLY GOING INTO one of those regal movie dumps.....? Man, you gotta get to a good house of shows soon...must be someplace near you that film is done right......
Mark

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Jesse Skeen
Phenomenal Film Handler

Posts: 1517
From: Sacramento, CA
Registered: Aug 2000


 - posted 05-19-2003 01:36 PM      Profile for Jesse Skeen   Email Jesse Skeen   Send New Private Message       Edit/Delete Post 
Do the film projectors start automatically or does someone in the booth start them? If they have to be timed exactly when the ad thing ends there seems to be a big screwup potential.

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John Pytlak
Film God

Posts: 9987
From: Rochester, NY 14650-1922
Registered: Jan 2000


 - posted 05-19-2003 01:59 PM      Profile for John Pytlak   Author's Homepage   Email John Pytlak   Send New Private Message       Edit/Delete Post 
quote:
Do the film projectors start automatically or does someone in the booth start them? If they have to be timed exactly when the ad thing ends there seems to be a big screwup potential.

AFAIK, most of the digital ad systems are designed to interface with existing projector automation systems. Here is the Kodak system (not used at the AMC Empire 25 in NYC):

http://www.kodak.com/US/en/motion/digital/showWest03_cos.shtml

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